Many of us pick Saturday (or Sunday) as our “cheat” day. Unfortunately, if we let ourselves go for the entire day, it may take us half of the following week to shed the extra calories. The same is true for rule 5, which can be a big issue for those with emotional eating, especially.
This seems like some good advice. Especially rule 1! Have an awesome weekend. Do what you have to do all week, so you can do what you really want to do on (or eat or drink) on “cheat” day. Then enjoy the hell out of your indulgence.